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Path to this page: Home | The Enterprise Hub | Case Studies | speed-trap Ltd

speed-trap Ltd

 

Case Study on Speed-Trap

 

Business concept

The measurement and analysis of web visitor experience, journey and results. Speed-trap has developed a unique patented technology which allows web site owners and operators to gather and process detailed, accurate and valuable data on how visitors utilise their facilities and the pitfalls and problems they encounter in conducting business with the company

Date launched

January 2000

Founded in the UK in January of 2000,speed-trap is a world leader in the development and marketing of Internet usability, brand management and performance software.

The company has successfully commenced deployment of its solution with customers in the UK,Europe and America. speed-trap is a great example of how, with the help and flexible environment provided by the Newbury Enterprise Hub, local innovation can be developed into a viable and vibrant commercial opportunity.

speed-trap’s objective is the continued development of its software solution in its chosen markets. This dynamic young company has been assisted by the Hub Director, Ed Cooper, to identify sources of venture capital funding and has been networked with fellow Hub members. In addition, the availability of supporting businesses within the park (marketing, web design, etc.) has improved the company ’s efficiency by minimising the need to travel to London and beyond for bought-in services etc.

“The Hub’s flexible license, supporting infrastructure and networking opportunities have allowed speed-trap to capitalise on its developments by keeping the distraction caused by the establishment of offices, communications and infrastructure to a minimum ” says Malcolm Duchett, speed-trap ’s VP marketing.

The flexible accommodation, networking potential and financial links that an Enterprise Hub offers can provide direct tangible assistance to companies, like speed-trap, that are introducing innovative technology with significant market potential to develop and grow.

For further details contact Malcolm Duckett, email malcolm@speed-trap.com or call +44 (0)1635 230630.

Related Links

Go Visit www.speed-trap.com
Go Arieso case study
Go Spinox case study
Go 3t RPD case study
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Revision Number: 1 Created: 24/02/2005 14:15:37 Modified: 26/10/2005 10:44:24